Reddit has become a bonafide source for news, networking — and discussing the nitty gritty details of Netflix’s Making A Murderer. The site attracts a cool 234 million unique visitors each month — a treasure trove of potential customers. But Reddit users flock to the site to avoid advertising, and can spot a sales pitch from a mile away.
So how the heck do you market to millions of people who hate marketing? Should you?
A picture is worth a thousand words, and last year’s photos spoke volumes. Each year is captured in a unique style and 2015 brought photography a flavour of it’s own.
Here are six of last year’s biggest photography trends analysed and explored – the most iconic, memorable and interesting photography techniques used online. Use them to guide your e-commerce marketing for the new year.
There are undeniable perks to working remotely. Sleep-ins, waking up in tropical environments, no worries about how many vacation days are left, needing only a laptop and a good Internet connection to complete your entire office...
And then there is the not-so-glamorous side of things. Late-night marathon sessions (hence the sleep-ins), time zone-juggling with clients, the feeling that you've come all this way to enjoy a new beach or city and ironically you're still inside typing away at your computer, a general sense of FOMO (fear of missing out), the constant anxiety stemming from knowing you've got work to do and you really can't "unplug" like normal people do on vacations...
Think all yellow smiley faces and LOLs are created equal? Think again! You might not feel the pressure on your personal emoji game, but putting thought into how your brand laughs online is actually super important. Especially when the goal is to come across like a relatable human while still retaining the professionalism expected of a business.
Just when you thought you had your company’s visual strategy all figured out, here come a couple of video apps to turn things around completely. You've probably heard of two little apps called Snapchat and Periscope?
The latest players to take the social landscape by storm, these story-focused networks offer big marketing rewards for the companies that understand how to effectively use them (and for those that don’t, well, we’ve got you covered).
It’s not news that people respond to posts filled with beautiful images, but finding those photos in the first place hasn’t always been the easiest task. High prices, confusing copyrights and just plain cheesy looking shots have plagued the stock photo world for decades, but don’t worry, those days are good and gone. Narrowed down to a clean 10, here are the best free stock photo sites on the web (with copyright licenses that couldn’t be any easier to comprehend)!
Think B2B brands can’t succeed on Instagram? Think again! There are over 50 million photos shared each day on the visual platform, and a large chunk of that content comes straight from marketers looking to connect and engage with their respective audiences.
Don’t sell your own story short; here are five simple ways B2B brands are succeeding on Instagram right now.
You got it! Now check your email in a few minutes for the guide. If you don't see it and you're a Gmail user, it might be in the Promotions folder. Go ahead and drag the email to the Primary inbox so that you'll always get our emails. ~ Elise
